Onnea - Summer '23
Concept development and print design for Colombian swimwear brand, Onnea.
Inspired by cities around the world, renowned for their vibrant energy and distinct aesthetics, such as Marbella, Nassau, Istanbul, New York, and Rio de Janeiro, for the Onnea Summer'23 collection I created captivating patterns that encapsulated the essence of each location.
Drawing inspiration from Marbella's coastal charm, Nassau's tropical paradise, Istanbul's rich cultural heritage, New York's urban vibrancy, and Rio de Janeiro's vibrant beach culture, I carefully incorporated elements such as colors, textures, and iconic landmarks into the print designs. This approach aimed to evoke a sense of wanderlust and transport the wearer to these remarkable destinations through their swimwear.
The project involved extensive research, concept development, and attention to detail to ensure that each print truly captured the unique characteristics of the corresponding city. By infusing the spirit of these diverse locations into the designs, the Onnea collection celebrated global influences and offered a unique and visually striking swimwear experience for customers.
Disclaimer: We had no say in the decision-making for the product photoshoot.
Concept Development & Print Design